Ben Elton, acclaimed British novelist and playwright, has revealed some of the names in his latest book, Blind Faith.
Elton, who made his name in comedy, has taken a turn for the serious with his new publication. However, as he told The Age, it does still skirt around less serious topics including recent trends in ridiculous baby names.
Barbieheart, Gucci KitKat and Caitlin Happymeal are just some of the stars of the novel.
“I called someone Gucci (in the book) and then on telly the next day there was a girl called Gucci.
“In Europe there are laws against giving kids a stupid name and a lot of people say that that’s outrageous.
“I actually think there is some justification for it … people putting their own pretensions onto another human being, it’s disgusting … I reserve the right to violent rhetoric against (taking) some indulgent designer product, which is a symbol of reckless expenditure, and imposing it on a child.”